Communication Strategy & Plan

When: 23 June 2019  10:00am – 13:00 (GST)

Location: In5 Tech (Dubai Internet City)

Objective of the session:

Provide you with a #SimpleAs123 approach on how to define a relevant and effective Unique Selling Proposition (Communication Strategy) and how to best channel your marketing and business development budget across the different communication channels available (Communication Plan).

Agenda:

  • Step by step & practical guide on how to define a Communication Strategy
  • Step by step & practical guide on how to define a Communication Plan  
  • Demonstrate the importance of addressing each of these elements
  • Jointly define a Communication Strategy & Plan for an imaginary company

By the end of the session you will know how to best channel your communication and business development efforts.

 

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